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Thursday, August 11 • 11:00am - 12:00pm
Design Thinking - Does Your Company Need It to Survive?: Mike Russell

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Companies fail every day due to a lack of balance between “right now” need for profit and the need for R&D/innovation to survive and thrive long-term. Design thinking has risen over the past decade as a loose body of thought addressing how to intentionally – by design – achieve this balance. You should be acquainted with it because 1) your company may need it to survive; 2) design thinking and agile address similar problems, and design thinking can be leveraged to improve agile success; and 3) agile is a great approach to practically implement design thinking for business success.


Thursday August 11, 2011 11:00am - 12:00pm
GA: Envoy