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Monday, August 8 • 9:00am - 12:30pm
The Product Partnership: Using Structured Conversations to Deliver Value: Mary Gorman, Ellen Gottesdiener

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A shared understanding of product needs is the basis for continual value delivery -- and requires a partnership of product stakeholders. In this tutorial attendees experience a technique that enables partners to collaboratively analyze needs and make just-in-time decisions on what to deliver next. The technique engages partners in structured conversions using seven question-sets to explore, evaluate, and decide on high-value options for the next cycle delivery. Attendees gain insights on how to use this technique to guide product need conversations at any level of agile product planning.

avatar for Mary Gorman

Mary Gorman

VP Quality and Delivery, EBG Consulting
Mary coaches teams and facilitates agile product discovery workshops. She trains business, customer and technology stakeholders in collaborative practices essential for defining high value products. Mary speaks at industry conferences and writes for the Agile, business analysis and project management communities. Mary is co-author with Ellen Gottesdiener of the recently released book Discover to Deliver: Agile Product Planning and Analysis.
avatar for Ellen Gottesdiener

Ellen Gottesdiener

CEO/Founder, EBG Consulting
Ellen Gottesdiener is an internationally recognized leader in the convergence of agile + requirements + product management and a pioneer in the use of collaborative practices for product discovery. She offers techniques, tools, training, and leadership in how you can engage in ways that excite, invite, and produce valuable product outcomes and happy teams. | | Ellen is a world-renowned writer, speaker, and presenter. Her most recent book... Read More →

Monday August 8, 2011 9:00am - 12:30pm
LA: Grand Ballroom B