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Wednesday, August 10 • 9:00am - 10:30am
Design Thinking: Mary Poppendieck

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What does the US Military have in common with Apple? The both deal with increasing complexity by emphasizing design thinking. At Apple, design thinking starts by deciding, first of all, what NOT to do. In the military, design thinking precedes planning, and takes leaders through a series of steps that reframe their thinking about the environment they are dealing with. When you have competitors like Apple - or when your decisions are a matter of life or death - then you need to move beyond working software, beyond backlogs, even beyond agile - and focus like a laser on customers.

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Mary Poppendieck

Lean Software
Mary Poppendieck has been in the Information Technology industry for over forty years. She has managed software development, supply chain management, manufacturing operations, and new product development. She spearheaded the implementation of a Just-in-Time system in a 3M manufacturing... Read More →

Wednesday August 10, 2011 9:00am - 10:30am
GA: Imperial Ballroom A